Creative Brief

Peyton
Hollis

Marketing · Influencer · Creator
St. Johns, FL

Results-driven digital marketer and content strategist with 41,700+ followers and brand partnerships with Disney, Coca-Cola, Gisou, and Amazon. Specializes in Gen Z audience engagement and integrated brand campaigns.

Peyton Hollis
UGC · Influencer · Brand Strategy

41.7K

Followers

50+

Brand Partners

3.8

GPA

14+

Years Modeling

A creative with
a strategic mind.

Integrated Marketing & Communications senior at the University of Mississippi with a specialization in Fashion Promotion & Merchandising. A self-directed digital marketer with hands-on brand partnership experience, a 41,700+ following, and a proven ability to build audience trust and drive measurable engagement across platforms.

"Authenticity isn't a strategy — it's the foundation every good strategy is built on."

Where I've
made an impact.

Dec 2025 —
Present

Brand Partnership Collaborator

Gisou by Negin Mirsalehi — Remote
  • Created high-performing TikTok and Instagram content integrating Gisou products organically into lifestyle storytelling, resonating with a Gen Z beauty audience.
  • Leveraged audience insights to develop conversion-oriented content that balanced brand objectives with authentic personal voice.
  • Maintained professional communication with brand teams, ensuring alignment on deliverables, timelines, and campaign expectations.
Nov 2025 —
Present

Social Media Content Creator

ShopMy — Remote
  • Built fashion and lifestyle storefront collections, curating products for target audiences and tracking conversion performance.
  • Applied SEO strategies to optimize product placement and maximize organic discoverability.
Mar 2025 —
Dec 2025

Brand Partnerships Collaborator

Amazon — Remote
  • Developed marketing strategies to increase product visibility and drive Amazon Prime sign-ups among college-aged audiences.
  • Optimized storefront design and product placements in collaboration with cross-functional teams for maximum traction.
Jun 2012 —
Present

Model & Actress

Denise Carol Models & Talent — Jacksonville, FL
  • Featured in commercial and print campaigns for Disney (7 years), Coca-Cola, and Iberostar Hotels — building deep brand representation experience from an early age.
  • Developed professional discipline, adaptability, and instinct for authentic, audience-resonant brand storytelling.
Jul 2020 —
Present

Marketing & Client Relations Intern

Hollis Appraisals Inc — Jacksonville, FL
  • Supported marketing and client communications for a small business, refining skills in outreach strategy, relationship management, and professional reporting.

Standout
coursework.

Best Rebranding · 102% · A

Fenty Beauty Rebranding

University of Mississippi · 2025

Designed and presented a full brand repositioning strategy for Fenty Beauty Haircare, including market research, target audience analysis, and an integrated communications plan.

Best in Class · 100% · A

Disney PR Crisis Management

University of Mississippi · 2025

Developed a crisis communications strategy for Walt Disney Company in response to the Florida "Don't Say Gay" legislation, demonstrating brand risk analysis and advocacy writing skills.

Partnerships

Brands I've worked with.

Disney Coca-Cola Amazon Gisou Iberostar Hotels ShopMy Denise Carol Models

What I bring
to the table.

01

Social Media Strategy

02

Influencer & Affiliate Marketing

03

Content Creation & Curation

04

Brand Partnerships

05

SEO & Conversion Optimization

06

Campaign Management

07

Audience Analytics

08

Fashion Promotion

09

Visual Storytelling

10

Digital Advertising

Academic
foundation.

3.8
GPA

University of Mississippi

B.A. Integrated Marketing & Communications
Minor: Business
Specialization: Fashion Promotion & Merchandising
Oxford, MS · May 2026

Bartram Trail High School

St. Johns, FL · May 2022

Honors

  • Dean's List – Fall 2024
  • Dean's Honor Roll (3.75–4.0 GPA)
  • Academic Merit Scholarship

Activities

  • Kappa Delta – Alpha Mu
  • UM Fashion Panel
  • Prevent Child Abuse America Volunteer
  • Cheerleading & Lacrosse – BTHS
English — Native ASL — Intermediate Spanish — Limited Proficiency

Ready to create
something great?

Open to new opportunities, collaborations, and conversations. Let's talk about what we can build together.